Wheels & Waves held in Cayucos

Wednesday, August 30th, 2017

–The first annual Wheels & Waves California event held in Cayucos at the Swallow Creek Ranch Aug. 27 through 30. Over the course of the three days, attendees enjoyed a cultural experience on the coastline of San Luis Obispo County. Guests rode authentic Indian motorcycles and experienced a variety of races at the Santa Maria and Santa Margarita Raceways.

Custom Baume & Mercier Clifton Club watches were awarded to race winners. Bayme and Mercier sponsored the event in celebration of their new Clifton Club line. Engraved on the case back of the Clifton Club Automatic model is a one-of-a-kind design commemorating each individual race – Super Hooligans, Vintage Class and Sprint Hero.

“We are thrilled to be a part of such a unique and cultural event,” said Alain Zimmermann, CEO of Baume & Mercier. “The partnership with Wheels & Waves is a fantastic way to celebrate Clifton Club and showcase our commitment to strengthening our presence in the sports segment, with a lighthearted approach.”

The spirit of Wheels & Waves embodies the true essence of the Clifton Club Collection: fair play, camaraderie, respect, friendship and designed for adventure. The Wheels & Waves sponsorship continues Baume & Mercier’s new connection to motorcycles’ universe recently announced with Indian Motorcycle Company.

More about Wheels & Waves

Wheels & Waves California is a gathering by the sea for moto-culture influencers, and welcome designers, builders, manufacturers, artists, filmmakers, photographers, and personalities who are making an impact on the scene today. Wheels & Waves California is a private event connecting important people, who travel in their own circles that often intersect. Taking place in Cayucos, Wheels & Waves California is a bridge that connects the multi-faceted world
of the motorcycle with skate and surf culture through philosophy, music, and style. This one-of-a-kind event is organized by The Vintagent and the Southsiders MC to connect people in the moto-culture scene and share ideas, form new projects and strengthen relationships with like-minded folks. Wheels & Waves California is a pow wow for disparate international groups with a shared dedication to acquired skills, speed, and elegance in all things.

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